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Many SMEs and investors have an ambitious vision… but struggle to structure their offer, optimize their positioning or activate their go-to-market.


At Markelis, we help organizations transform their ambitions into concrete results by clarifying what truly matters: offer, brand, and growth strategy.

Strategic marketing, product innovation and brand positioning services
Why choose strategic support?
Our essential services
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1. Strategic Assessment & Marketing Audit

Understand where you are today.


Comprehensive analysis of your current positioning, offer and marketing practices to identify strengths, opportunities and priority areas for improvement.

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2. Marketing & Brand Strategy Development

Build a structured strategy aligned with customers, offer and market.


We develop a unique positioning, appropriate customer segmentation and a tailored marketing plan.

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3. Innovation & Product Launch Support

Turn your ideas into high‑performing solutions.


From development to market launch, we build your roadmap for effective launches, even in competitive environments.

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4. Commercial Optimization & Operational Marketing

Deploy the levers you’ve identified in a concrete way.


Key messaging, marketing assets, digital campaigns, sales support — all geared toward improving performance.

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5. Leadership Support & Team Coaching

Personalized support to clarify priorities and guide decisions.

 

Team coaching to foster alignment, cohesion and effective strategy execution.

Expected results

✔ More clarity in strategic decisions-making
✔ Offer and positioning better aligned with market needs
✔ Structured marketing actions, focused on priorities
✔ A stronger basis for sustainable growth 

Results vary depending on engagement scope, but always aim to make your actions more targeted and impactful.

And now ?

The best way to move forward is to discuss it concretely.

Schedule an exploratory discussion.

© 2026 Markelis | Boucherville, Quebec |

 

Strategic Marketing & Innovation Consulting


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